A whopping 99% of consumers check their emails every single day. This statistic alone easily answers the million-dollar question, “Is email marketing dead?” The truth of the matter is, it remains to be one of the most reliable strategies since the dawn of the Digital Age.
As a business owner, you may be under the assumption that email marketing doesn’t work anymore—at least not as good as the newer strategies like social media marketing. With its reputation as one of the most spammy digital channels, we couldn’t blame you.
But hey, as an expert in the field of digital marketing, we’re here to tell you that it still absolutely works! It’s been working for our clients, and it will work for you too—if, and only if, you know how to utilise it correctly.